Reflecting on Picasso’s prolific artistic output, one can draw inspiration for their own creative process. Picasso produced roughly 50,000 artworks, averaging about two pieces per day during his adult life. This sheer volume of work underscores a mindset of relentless creation over perfectionism. It’s a reminder that not all outputs need to be masterpieces; it’s the act of continuous creation that often leads to exceptional work.
This perspective is crucial in any creative endeavor. It advocates for a “shots on goal” approach rather than getting bogged down by the question, “Is it good enough?” Setting quotas for creative work can be counterproductive, as it forces expression even in the absence of genuine inspiration. Creativity should never feel forced.
The modern tendency to have an opinion on every trending topic is often driven more by the mechanics of clickbait and advertising revenue models rather than genuine insight. Not everything demands immediate comment, and silence can be more powerful than noise. In a world where fleeting news cycles dominate, enduring impact comes from thoughtful, substantial contributions.
When creating content, especially in fields like marketing, it’s vital to focus on what genuinely adds value rather than just adding to the noise. Most DeFi marketing strategies, for instance, appear derivative and lack differentiation. Standing out should be a marketer’s primary goal, achieved by being interesting and evoking a sense of reciprocity. People are naturally drawn to and remember content that is unique and engaging.
In marketing, particularly for emerging companies, playing it safe often leads to bland, forgettable campaigns. Instead, offering sincere, valuable content without an overt promotional agenda can be more effective. This approach aligns with the concept of content marketing – sharing ideas, insights, and original content that resonate with an audience.
True creativity in any field, be it art or marketing, comes from a blend of fearless expression and a commitment to adding genuine value. Encouraging others to subscribe and share is a way of extending that value, inviting others into a space of thoughtful and innovative dialogue.
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